Tag Archives: BizBash

Captivology: The Science of Getting Your Audience’s Attention

I recently listened to a great Podcast on How to Get Your Audience’s Attention by Ben Parr,  an award-winning journalist, author, entrepreneur and investor.  He cites how you can use psychological and neurological triggers to capture people’s attention because they are automatically attracted to certain sensory inputs: colors, sights smells, etc. For example, researchers in the […]


How do I quiet down a big audience so we can start on time?

There were over 150 people talking (and not all were seated), at a recent Event Resources event. The featured speaker, David Adler, stood up and quieted down the audience in a matter of seconds. He raised his arms to left, and then swung them to the right, while saying “Shhhhhhhhhhhhh” through his wireless mic. It […]